See what makes AI
recommend a product.
Explore real buying questions, AI decisions and the evidence behind them. See which website changes each report recommends.
September 3, 2026 / Independent study
Being famous isn’t
being chosen.
Its brand was unmistakable. Evidence for advanced speaking and writing outcomes shaped the harder decisions.
decisions chose Duolingo
when asked about it by name
Show what learners can achieve, by language and skill.
Chosen beyond trial
across all buying situations
ChatGPT3/4
Claude2/4
Gemini1/4
Grok3/4
September 3, 2026 / Independent study
Give AI a reason
to choose you.
Agents still used different evidence to weigh discovery, audio quality, device support, bundles, and price.
decisions chose Spotify
when asked about it by name
Help listeners choose the right plan for the way they listen.
Chosen beyond trial
across all buying situations
ChatGPT4/4Claude4/4Gemini3/4Grok4/4
September 3, 2026 / Independent study
Hidden costs.
Lost confidence.
Agents repeatedly compared fees, cancellation terms, location, and hotel alternatives before choosing.
decisions chose Airbnb
when asked about it by name
Make the full price clear before customers commit.
Chosen beyond trial
across all buying situations
ChatGPT2/4Claude1/4Gemini3/4Grok2/4
September 3, 2026 / Independent study
Great products.
Which one fits?
The missing bridge was category and model guidance, especially when price and specialist competitors mattered.
decisions chose Dyson
when asked about it by name
Make the right category and model easier to find.
Chosen beyond trial
across all buying situations
ChatGPT0/4Claude0/4Gemini0/4Grok0/4
September 3, 2026 / Independent study
Clear product.
Complicated price.
Agents understood the product and selected it consistently, but seat types, AI credits, and workflow boundaries weakened trust.
decisions chose Figma
when asked about it by name
Show teams what their seats and AI usage will actually cost.
Chosen beyond trial
across all buying situations
ChatGPT3/4Claude3/4Gemini2/4Grok4/4Independent analyses with representative ChatGPT, Claude, Gemini, and Grok profiles. No affiliation with the brands shown.
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