Resources

Understand the decision.
Know what to change.

AEO and GEO guides with worked examples to understand AI recommendations, improve your product pages and choose the right approach.

For the site you’re working on

Choose what to test, inspect a real finding, and turn it into a page revision in Shopify, Framer, or Webflow.

Understand AI recommendations

Learn how products get discovered, evaluated and chosen.

Test and improve

Run useful tests and turn the findings into specific page changes.

Compare approaches

Choose the right kind of research for the decision you need to make.